There’s a person on the
other end of this.

Expand Your Brand is a small team of merchandise consultants. Different team members may support your project, but someone will always be responsible for guiding it from the first conversation through final delivery.

Who you’ll work with

We ask better questions first.

We ask thoughtful questions before recommending products. We would rather curate a few solutions we believe in than send you hundreds of options to sort through.

Recommendations built around your goals, not our inventory
A dedicated EYB team guiding every project through delivery
Merchandise selected for your audience and purpose

I’m not trying to sell you a product with your logo on it. I’d rather spend the first conversation asking what you’re trying to accomplish — then go find the idea that gets you there.

Scott BrodofFounder & President

Our story

Founded on a better
first question.

Scott Brodof founded Expand Your Brand in 2014, after a career spent close to the customer — his family’s restaurant, several start-ups, three remote field sales teams, and work with more than 3,000 restaurants and small to medium-sized businesses. He holds a bachelor’s degree in Organizational Psychology from the University of Pittsburgh, which turns out to be useful in a business that is mostly about people.

Under his leadership, EYB posted the highest growth percentage among 700 affiliate companies in 2019. Growth came from a simple habit: asking what a client was actually trying to accomplish before talking about products at all.

Today the team includes merchandisers, sourcing specialists, creative directors, designers, and production coordinators — several with fifteen to forty years in the industry. That mix is deliberate. It means the person researching your recommendation, the person preparing your artwork, and the person tracking your delivery date are all specialists, and all accountable to the same goal.

We work with organizations in hotels and hospitality, restaurants, healthcare, financial and professional services, real estate, technology, education, and nonprofits. The industries differ; the method does not. We start with your goal, do the research on your behalf, and stay honest about what will and will not work.

See how we work, step by step

The team